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Age: 27 years
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Samsung hybrid system concept images


Computer generated imagery of the Samsung's planned Hybrid Camera
Computer generated imagery of the Samsung’s planned Hybrid Camera

Shortly after the announcements of the new µ4/3-system, which is an EVIL (Electronic Viewfinder, Interchangeable Lens) system, Samsung announced to be working on an APS-C sensor size based hybrid system of their own. The new interchangeable lens ‘Hybrid’ digital camera system is to be released in Spring 2010, and is intentended to allow Samsung to gain a strong foothold in a new, developing market instead of fighting the slow war for marketshare in the already entrenched DSLR world.

Initial reaction to the first µ4/3-body, the Panasonic G1, was lackluster as the body was deemed too DSLR-like and large. It appears Samsung has taken heed, as can be seen in the new computer generated concept image that features a decidedly retro pocket camera type of body. It remains to be seen, if the large objectives attached on the camera is a sign of things to come, or if Samsung can find a way to put the superb miniature Pentax pancake lenses on the new camera.

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